PNO strengthens its position by entering the German market. The decision to expand the business to the German market is a strategic decision that has been underway for some time now.
The German market is an obvious choice for PNO due to its market size and proximity to our other business operations. Entering a new market comes with many opportunities and challenges, and therefore we have conducted thorough due diligence, and strongly believe there is great potential for PNO in Germany.
Whilst PNO is new in the German market, we will leverage on the many years of experience from our other markets and build upon the existing customer relations. A key priority for PNO is getting the right people on board. Leading the German efforts will be PNO’s Group CCO, Pauli Johannesen, and Sales Director Germany, Wemal Kumar. Both profiles bring both experience and knowledge from the industry.
“Germany is one of the biggest markets and is, therefore, an important focus for PNO’s long-term growth. We have a solid foundation through our existing set-up which has been built since PNO was established in 1975 by Per Ørnstrand, my father. We approach the new market with a humble mindset, and will carefully listen to requirements and local needs. We are fully focused on bringing value to our customers”, Jacob Ørnstrand, Owner & Group CEO.
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