, ,

One month as a Country Director in Norway

Country Director in Norway

How to turn a Seafood trade fair in Barcelona into a business opportunity

At the beginning of May, our new Country Director in Norway, Kim Laméus, visited the PNO Group office in Copenhagen, and we had a chat about his first month as Country Director. 

Kim Country Director

Kim is responsible for the Norwegian team, which counts four people. His greatest responsibility is to support and develop the team and ensure that PNO Norway continues to grow commercially. He brings knowledge from, among others, the air freight industry.

“In my first month here, it’s been a pleasure to see how much focus is on the customers. The atmosphere is good, and it’s easy to turn ideas into action because PNO has a flat structure.” 

 

Being a B Corp, PNO is always looking for more sustainable ways. We want to lead the transition to sustainable freight and hope to inspire our customers to do the same. 

Of course, we’re not perfect at PNO, but we’re trying to make a difference and inspire our customers, and that is a great motivation, says Kim.   

It’s exciting times in Norway when it comes to sustainable solutions. There has been a lot of focus on, for example, electric cars. Previously Norwegians chose to drive electric cars because they were cheaper, but now the focus has changed for more environmental reasons. Overall, we’re seeing an increasing awareness of how we can look after our planet and secure it for future generations.

 

The environmental awareness increases the pressure from the customers to have sustainable solutions, and for PNO, this means having more sustainable trailers available, such as the New Cool.”

 

You’ve just been to Barcelona. Could you tell us why you were there and why it’s interesting for PNO?

I had many contacts from previous work who were going to the Seafood Expo Global in Barcelona, the world’s largest seafood trade fair. Seafood suppliers from all over the world attend to this. 

We need more focus on sustainable cooling transport when goods are being moved from, for example, Norway to South Europe. There is an increasing focus on sustainable air freight. Still, the part of the supply chain transporting the goods from a to b is lacking, and the exporters are experiencing pressure from customers who want to reduce their emissions. 

I eyed an excellent opportunity for PNO here and went to the trade fair in Barcelona. I pitched and showed potential clients the New Cool trailer (ideal for transporting, for example, seafood) on my phone, and the feedback has been exciting. Shortly after the fair, we got two new deals with our New Cool and Thermoking, both more sustainable solutions and perfect for transporting cold goods such as seafood. 

Kim Norway

 

What is challenging about moving into a new business coming from air freight?

The challenging but exciting part is that there are many moving parts and customer-specific specifications compared to what I’m used to from air freight. I enjoy working in an environment where no day is like the day before, and you’re challenged to think outside the box.

I can really embrace such a working environment as I come from a fast-paced industry. I believe that the knowledge I bring can help the team and myself grow our footprint in Norway. And continue to deliver a great customer experience to all existing and future customers.

Meet everyone from the Norwegian team here.

Related news

, ,

PNO Rental: Pioneering Digital and Sustainable Solutions

PNO Rental, a family-owned business in trailer rental solutions, is excited to announce its participation in the upcoming IAA Transportation 2024 fair. As the largest certified B Corporation in the Nordics, PNO Rental is dedicated…
, ,

PNO Rental and Trailer Dynamics announce a strategic partnership to transform Road Logistics

PNO and Trailer Dynamics are excited to announce a strategic partnership. Together, the two companies are launching a groundbreaking European pool of eTrailers designed to revolutionize the road logistics industry.   Why This…
, ,

The new Fleet Platform: VERD

Welcome to VERD, PNO’s new fleet management platform, which takes the hassle out of rental!   Why are we excited about our new platform, VERD? It is now much easier to understand what is going on across your fleet. We have…
, ,

PNO participated in the Future Day Event hosted by the Schwarz Group

PNO had the privilege of being invited to the Future Day Event organized by the Schwarz Group in Mockmühl in South Germany near their headquarters. In collaboration with THT New Cool & Carrier, PNO showcased the electric reefers, which…
, ,

Added value through strategic cooperation between Alltrucks and PNO

Alltrucks Truck & Trailer Service, the independent full-service workshop concept that offers multi-brand expertise to professional commercial vehicle workshops and operates a network of around 700 workshops in 16 European countries, is entering…
, ,

Launch of PNO’s Impact Progress Report 2023

We’re excited to launch our Impact Progress Report 2023 – a place where we share the progress we’ve made. Progress is the keyword for our report. Creating meaningful change for our people and the planet is a journey. There is no destination.…